At Checkpoint, we’re always looking ahead at how technology can solve real-world supply chain challenges. That’s why we’re thrilled to announce that we are participating in RAIN in Action 2026 as a Gold Sponsor.

RAIN in Action brings together retailers, brands, manufacturers, technology providers and RFID specialists to discuss where RAIN RFID goes next. For us, the event isn't just about showing technology, it's about focusing on the intelligence powering it: the data behind every single product.

Powering sustainable product intelligence with RFID

During the event, we look forward to connecting with attendees and industry partners to explore the key trends driving the next phase of RAIN RFID, including:

  • RAIN RFID as a foundation for sustainable, data-driven supply chains
  • Using item-level visibility to reduce overproduction, excess inventory and waste
  • Preparing for Digital Product Passport and product-level transparency
  • Tracking reusable transport items to support circular logistics
  • Improving food traceability and stock rotation to reduce waste
  • Connecting RAIN RFID and NFC to create smarter product experiences
  • Turning real-time item data into better operational decisions

With regulations and industry standards evolving fast, having product data you can capture, share, and trust is no longer optional. RAIN RFID makes this data accessible, giving you the foundation to meet compliance requirements with confidence while boosting operational performance across your entire value chain.

The evolution of RFID: from inventory accuracy to sustainable intelligence

RFID has already proved its value in retail inventory accuracy. Now, RAIN RFID is helping more industries capture reliable item-level data, so products and assets can be tracked, managed and reused more effectively.

A unique digital identity makes each item easier to follow across its lifecycle. That visibility can help companies reduce overproduction, cut avoidable waste and make better use of returnable assets such as pallets, crates and reusable containers. It also gives businesses a stronger data foundation for emerging requirements such as Digital Product Passports.

For the RFID ecosystem, the opportunity is clear: show how item-level data can move from individual use cases to scalable infrastructure that helps industries work smarter, reduce waste and prepare for what comes next.

Working together across the RFID ecosystem

“We see RAIN RFID moving far beyond inventory counting. It gives products and assets the intelligence needed to reduce waste, improve traceability and support more circular chains,” said Inge Fleuren, Global Product Manager RFID consumables at Checkpoint Systems. “At RAIN in Action Madrid, we look forward to discussing how the RFID ecosystem can turn item-level data into practical progress for businesses, supply chains and sustainability.”

Connect with us at RAIN in Action 2026

We invite retailers, brands, manufacturers, logistics providers, food industry leaders, and technology partners to visit us at booth 10 during RAIN in Action 2026. Stop by to connect with our team and explore how RAIN RFID is driving the next generation of supply chain visibility, item-level traceability, and product transparency.