Retail technology specialist Checkpoint Systems will participate in three speaking sessions at Euroshop 2023, taking place in Dusseldorf, Germany from Feb 26-March 2, 2023.

From the retail industry’s no. 1 trade fair, Checkpoint Systems will deliver talks alongside Ukrainian grocery retail giant Silpo, leading European fashion retailer C&A, and the Polish, family-owned retailer LPP, demonstrating its strong relationships with its customers and experience across both the grocery and apparel industries.

Checkpoint Systems’s talk with award-winning retailer Silpo will be titled: ‘What impact does store design have on the customer experience?’. Delivered from the Store Design Stage, one of seven major stages playing host to the diverse speaker programme, Kateryna Oguriaieva, Marketing Director, Silpo and David Perez, EMEA Channel & Portugal Business Unit Managing Director, Checkpoint Systems will outline the importance of the retail environment and its layout. Recognised for its uniquely designed supermarkets, Silpo is famous for its themed design concepts and experiences the chain creates for its guests. Together, Checkpoint and Silpo will explore how, through the prism of their close partnership they have successfully embraced innovative store designs fitted with the latest, cutting-edge anti-theft technology, to create immersive environments while protecting the bottom line.

Meanwhile, Hans Peter Scheidt, Unit Leader Merchandise Visibility Services at C&A Services GmbH & Co. OHG and Ivette Kint, Business Unit Director Benelux & Finland, Checkpoint Systems will demonstrate their industry leading credentials in the apparel industry, delivering a talk titled: ‘How RFID contributes to the end-to-end supply chain of C&A’, from the Connected Retail Stage.

Building on its prosperous partnership of several years, Scheidt and Kint will discuss the importance of improving merchandise visibility and inventory accuracy throughout the supply chain to ensure a pleasant shopping experience for customers both in-store and through Click and Collect services. For many years, Checkpoint Systems has led the way when it comes to the development of RFID solutions, enabling retailers to improve planning, inventory allocation and visibility, and ultimately, increase sales.

Finally, in a session titled ‘RFID as a key driver for the evolution of fashion retail’ ’, delivered from the Retail Technology Stage, Paweł Rutkowski, Product Owner RFID, Silky Coders, part of the LPP Group and Michał Wesołowski, Strategic Account Manager, Checkpoint Systems will discuss how revolutionary RFID technologies have served as the perfect solution for LPP’s pandemic-induced transition to online retail, by allowing for the quick and efficient implementation of multi-channel sales. They will also discuss the broader advantages of RFID in the fashion sector, and how its implementation has been crucial in LPP’s strategy.

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