{"id":7127,"date":"2023-01-19T22:24:06","date_gmt":"2023-01-19T22:24:06","guid":{"rendered":"https:\/\/checkpointsystems.com\/pt\/?p=7127"},"modified":"2023-01-19T22:59:17","modified_gmt":"2023-01-19T22:59:17","slug":"a-silpo-a-lpp-e-a-ca-juntam-se-a-checkpoint-systems-na-euroshop-2023","status":"publish","type":"post","link":"https:\/\/checkpointsystems.com\/pt\/blog\/a-silpo-a-lpp-e-a-ca-juntam-se-a-checkpoint-systems-na-euroshop-2023\/","title":{"rendered":"A Silpo, a LPP e a C&#038;A juntam-se \u00e0 Checkpoint Systems na Euroshop 2023"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1200px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>Lisboa, 19 de Janeiro de 2023 <\/strong>\u2014 A Checkpoint Systems, especialista em tecnologia para o \u00a0retalho, vai participar em tr\u00eas palestras na Euroshop 2023, que se ir\u00e1 realizar em Dusseldorf, Alemanha, de 26 de fevereiro a 2 de mar\u00e7o de 2023.<\/p>\n<p>Na principal feira profissional do setor do retalho, a Checkpoint Systems ir\u00e1 fazer parte das palestras ao lado do gigante retalhista ucraniano de produtos de mercearia, Silpo, do l\u00edder europeu de retalho de moda, a C&amp;A, e da empresa familiar de retalho polaca, a LPP, demonstrando as suas fortes rela\u00e7\u00f5es com os clientes e a sua experi\u00eancia nos setores alimentar e de vestu\u00e1rio.<\/p>\n<p>A palestra da Checkpoint Systems com o galardoado retalhista Silpo tem como tema: \"<strong>Qual o impacto do design da loja na experi\u00eancia do cliente?<\/strong>\". A partir do palco \"Store Design Stage\", um dos sete principais palcos que ir\u00e3o acolher o programa com v\u00e1rios oradores, Kateryna Oguriaieva, Diretora de Marketing da Silpo, e David Perez del Pino, Business Unit Managing Director Checkpoint Systems Portugal &amp; EMEA Channel, v\u00e3o delinear a import\u00e2ncia do ambiente retalhista e do respetivo layout. Reconhecida pelos seus supermercados com um design \u00fanico, a Silpo \u00e9 famosa pelos seus conceitos de design tem\u00e1ticos e pelas experi\u00eancias que a cadeia cria para os seus clientes. Em conjunto, a Checkpoint e a Silpo v\u00e3o explorar como, atrav\u00e9s do prisma da sua estreita parceria, adotaram com sucesso designs de lojas inovadores equipados com a mais recente e avan\u00e7ada tecnologia antifurto para criar ambientes imersivos e, ao mesmo tempo, proteger os lucros.<\/p>\n<p>Paralelamente, Hans Peter Scheidt, Diretor da Unidade de Servi\u00e7os de Visibilidade de Mercadorias da C&amp;A Services GmbH &amp; Co. OHG, e Ivette Kint, Business Unit Director Benelux &amp; Finland, v\u00e3o demonstrar as suas credenciais de lideran\u00e7a no setor do vestu\u00e1rio atrav\u00e9s de uma palestra intitulada: <strong>\"Como a RFID contribui para a cadeia de fornecimento de ponta a ponta da C&amp;A\"<\/strong>, no palco \"Connected Retail Stage\".<\/p>\n<p>Com base na sua pr\u00f3spera parceria de v\u00e1rios anos, Scheidt e Kint v\u00e3o debater a import\u00e2ncia de melhorar a visibilidade da mercadoria e a precis\u00e3o do invent\u00e1rio ao longo da cadeia de fornecimento para garantir uma experi\u00eancia de compra agrad\u00e1vel aos clientes na loja e atrav\u00e9s dos servi\u00e7os de \"Click&amp;Collect. H\u00e1 muitos anos que a Checkpoint Systems est\u00e1 na vanguarda no que diz respeito ao desenvolvimento de solu\u00e7\u00f5es RFID, o que permite que os retalhistas melhorem o planeamento, a aloca\u00e7\u00e3o e a visibilidade do invent\u00e1rio e, em \u00faltima an\u00e1lise, aumentem as vendas.<\/p>\n<p>Por \u00faltimo, numa sess\u00e3o intitulada de <strong>\"A RFID como principal impulsionador da evolu\u00e7\u00e3o do retalho da moda\"<\/strong>, realizada no palco \"Retail Technology Stage\", Pawe\u0142 Rutkowski, Product Owner de RFID da Silky Coders, parte do Grupo LPP, e Micha\u0142 Weso\u0142owski,Strategic Account Manager da Checkpoint Systems , v\u00e3o discutir como as revolucion\u00e1rias tecnologias RFID constitu\u00edram a solu\u00e7\u00e3o perfeita da LPP para a transi\u00e7\u00e3o induzida pela pandemia para o retalho online, permitindo a implementa\u00e7\u00e3o r\u00e1pida e eficiente das vendas multicanal. Ir\u00e3o tamb\u00e9m debater quais as vantagens mais alargadas da RFID no setor da moda e como a sua implementa\u00e7\u00e3o foi crucial na estrat\u00e9gia da LPP.<\/p>\n<p>Junte-se \u00e0 Checkpoint Systems na EuroShop 2023 para saber mais.<\/p>\n<p>Para obter mais informa\u00e7\u00f5es sobre a Euroshop, visite <a href=\"https:\/\/www.euroshop-tradefair.com\/\">https:\/\/www.euroshop-tradefair.com\/<\/a><\/p>\n<p>Para mais informa\u00e7\u00f5es sobre todas as solu\u00e7\u00f5es dispon\u00edveis da Checkpoint Systems visite <a href=\"https:\/\/checkpointsystems.com\/products\/\">https:\/\/checkpointsystems.com\/products\/<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":7130,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-7127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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