{"id":6803,"date":"2021-11-18T07:06:26","date_gmt":"2021-11-18T07:06:26","guid":{"rendered":"https:\/\/checkpointsystems.com\/pt\/?p=6803"},"modified":"2025-03-24T12:52:51","modified_gmt":"2025-03-24T12:52:51","slug":"checkpoint-revela-rfreshid","status":"publish","type":"post","link":"https:\/\/checkpointsystems.com\/pt\/blog\/checkpoint-revela-rfreshid\/","title":{"rendered":"A Checkpoint revela a nova solu\u00e7\u00e3o RFreshID para melhorar a precis\u00e3o de invent\u00e1rio e reduzir o desperd\u00edcio"},"content":{"rendered":"

Apesar das crescentes preocupa\u00e7\u00f5es em torno do desperd\u00edcio alimentar, mais de 89 milh\u00f5es de toneladas de alimentos s\u00e3o deitados fora todos os anos[1]<\/a> na Europa. O setor do retalho de produtos de mercearia contribui com cerca de 5% para o montante total, muitas vezes, devido a produtos frescos fora de prazo, o que equivale a mais de 4,45 milh\u00f5es de toneladas[2]<\/a>.<\/p>\n

A gest\u00e3o dos prazos de validade dos produtos perec\u00edveis requer que os retalhistas tenham uma vis\u00e3o global do respetivo invent\u00e1rio em qualquer altura. Aqui, a precis\u00e3o do invent\u00e1rio n\u00e3o s\u00f3 garante que os propriet\u00e1rios da marca t\u00eam uma vis\u00e3o completa de todas as mercadorias e da sua localiza\u00e7\u00e3o na cadeia de fornecimento, mas tamb\u00e9m contribui para reduzir as vendas perdidas e melhorar a efici\u00eancia.<\/p>\n

At\u00e9 \u00e0 data, os retalhistas t\u00eam confiado em inspe\u00e7\u00f5es visuais e demoradas para detetar os prazos de validade dos produtos perec\u00edveis e gerir as necessidades de reposi\u00e7\u00e3o, com menos de metade[3]<\/a> a utilizar um sistema automatizado que permitem controlar os n\u00edveis de invent\u00e1rio, mas n\u00e3o os prazos de validade[4]<\/a>.<\/p>\n

Neste sector, os retalhistas enfrentam um desafio extremamente dif\u00edcil. A gest\u00e3o dos prazos de validade n\u00e3o s\u00f3 \u00e9 cr\u00edtica para a qualidade e venda dos produtos na loja, mas tamb\u00e9m para a responsabilidade dos retalhistas em proteger os consumidores, assegurando que quaisquer produtos fora de prazo s\u00e3o identificados e removidos rapidamente.<\/p>\n

Para ajudar os retalhistas a revolucionar a gest\u00e3o dos produtos frescos, a Checkpoint Systems, l\u00edder mundial em solu\u00e7\u00f5es desde a origem at\u00e9 ao consumidor, apresenta a sua nova solu\u00e7\u00e3o para alimentos frescos RF<\/a><\/strong>reshID<\/strong>TM<\/sup>. Atrav\u00e9s da utiliza\u00e7\u00e3o da tecnologia RFID, esta solu\u00e7\u00e3o permite que as lojas monitorizem com precis\u00e3o os n\u00edveis de invent\u00e1rio e fa\u00e7am eficientemente a rota\u00e7\u00e3o do stock, uma vez que os produtos com prazos de validade pr\u00f3ximos ou vencidos podem ser identificados com facilidade.<\/p>\n

A nova solu\u00e7\u00e3o, permite que os retalhistas fa\u00e7am a gest\u00e3o do invent\u00e1rio e planifiquem com precis\u00e3o o momento em que as reposi\u00e7\u00f5es s\u00e3o necess\u00e1rias, assim como quando o stock precisa de ser colocado \u00e0 venda com poss\u00edvel desconto.<\/p>\n

Os clientes da Checkpoint que j\u00e1 utilizam a solu\u00e7\u00e3o verificaram uma redu\u00e7\u00e3o dos n\u00edveis de desperd\u00edcio alimentar na ordem dos 60%[5]<\/a>, ao mesmo tempo que minimizam o tempo necess\u00e1rio para verificar manualmente a mercadoria em at\u00e9 78%[6]<\/a>. Melhorias na precis\u00e3o do stock foram tamb\u00e9m observadas, at\u00e9 99,99%[7]<\/a> no estoque e at\u00e9 99%[8]<\/a> na \u00e1rea de vendas. Ao melhorar os tempos dos ciclos de contagem, reduzir o desperd\u00edcio e gerir com precis\u00e3o os prazos de validade, os retalhistas podem usufruir de um aumento nas vendas gra\u00e7as a uma maior disponibilidade dos produtos.<\/p>\n

 <\/p>\n

Da entrega \u00e0 elimina\u00e7\u00e3o<\/h2>\n

Gra\u00e7as ao RF<\/strong>reshID<\/strong>\u2122<\/strong> Encode<\/strong> da Checkpoint, os retalhistas podem registar informa\u00e7\u00f5es espec\u00edficas do produto e prazos de validade, antes de imprimir uma etiqueta RFID personalizada que pode ser colocada em produtos selecionados. A esta\u00e7\u00e3o de codifica\u00e7\u00e3o RFID armazena todos os dados na nuvem, o que permite que os retalhistas analisem quantos produtos foram codificados e quando, bem como os dias at\u00e9 expirar.<\/p>\n

\"\"<\/p>\n

 <\/p>\n

Em loja, o RF<\/strong>reshID<\/strong>\u2122<\/strong> Scan<\/strong> da Checkpoint permite que os colaboradores utilizem um dispositivo port\u00e1til intuitivo que conta e localiza artigos espec\u00edficos de forma r\u00e1pida e precisa. Este funciona em conjunto com o RF<\/strong>reshID<\/strong>\u2122<\/strong> Reporting<\/strong> para fornecer dados em tempo real, entre informa\u00e7\u00f5es sobre reposi\u00e7\u00e3o, validade, descontos, relat\u00f3rios de desperd\u00edcio, produtos para reabastecer e encomendar, bem como artigos que est\u00e3o prestes a expirar ou que j\u00e1 expiraram.<\/p>\n

Ao concluir o ciclo da entrega at\u00e9 \u00e0 elimina\u00e7\u00e3o, o RF<\/strong>reshID<\/strong>\u2122<\/strong> Waste fornece informa\u00e7\u00f5es sobre a quantidade de produtos frescos expirados e remove automaticamente os produtos dos registos de invent\u00e1rio.<\/p>\n

\"\"<\/p>\n

Ao proporcionar uma vasta gama de benef\u00edcios aos retalhistas, a solu\u00e7\u00e3o para alimentos frescos RF<\/strong>reshID<\/strong>\u2122<\/strong> da Checkpoint permite que os produtos sejas geridos e expostos na loja de forma mais eficiente. Com a redu\u00e7\u00e3o do desperd\u00edcio e uma gest\u00e3o mais eficiente do stock, os retalhistas tamb\u00e9m podem usufruir de um aumento das vendas.<\/p>\n

 <\/p>\n

David P\u00e9rez del Pino, Business Unit Managing Director Checkpoint Systems Portugal & EMEA Channel comentou:<\/strong> \"O prazo de validade dos produtos frescos apresenta um desafio \u00fanico para os retalhistas do sector alimentar. Ao melhorar a gest\u00e3o e a reposi\u00e7\u00e3o de stocks, os retalhistas podem ver n\u00e3o s\u00f3 uma melhoria acentuada na rota\u00e7\u00e3o de stocks e nas vendas, mas tamb\u00e9m reduzir de forma crucial os atuais n\u00edveis de desperd\u00edcio alimentar, n\u00e3o apenas evit\u00e1vel, como dispendioso. O <\/em>RF<\/em><\/strong>reshID<\/strong><\/em>\u2122<\/em><\/strong> proporciona o mais alto n\u00edvel de precis\u00e3o e assegura que os retalhistas est\u00e3o a apresentar o pre\u00e7o certo, no momento certo, no produto certo\".<\/em><\/p><\/blockquote>\n

 <\/p>\n

Refer\u00eancias:<\/p>\n

[1]<\/a> https:\/\/ec.europa.eu\/food\/safety\/food_waste_en<\/a><\/p>\n

[2]<\/a> https:\/\/www.eurocommerce.eu\/media\/134575\/Food%20Waste%20Brochure%20-%20final.pdf<\/p>\n

[3]<\/a> Gest\u00e3o do desperd\u00edcio de alimentos frescos no setor da grande distribui\u00e7\u00e3o: Nielsen \/ AECOC<\/p>\n

[4]<\/a> Nielsen\/AECOC<\/p>\n

[5]<\/a> Estudos internos da Checkpoint<\/p>\n

[6]<\/a> Estudos internos da Checkpoint<\/p>\n

[7]<\/a> Estudos internos de Checkpoint<\/p>\n

[8]<\/a> Estudos internos de Checkpoint<\/p>\n","protected":false},"excerpt":{"rendered":"

Apesar das crescentes preocupa\u00e7\u00f5es em torno do desperd\u00edcio alimentar, mais […]<\/p>\n","protected":false},"author":4,"featured_media":1780,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[63],"class_list":["post-6803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-featured-bottom-post"],"yoast_head":"\nA Checkpoint revela a nova solu\u00e7\u00e3o RFreshID para melhorar a precis\u00e3o de invent\u00e1rio e reduzir o desperd\u00edcio - Checkpoint Systems Portugal<\/title>\n<meta name=\"description\" content=\"A data-driven RFID retail solution for today\u2019s connected store, HALO is an action-centric platform that facilitates maximum efficiency, driving revenue-generating actions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/checkpointsystems.com\/pt\/blog\/checkpoint-revela-rfreshid\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Checkpoint revela a nova solu\u00e7\u00e3o RFreshID para melhorar a precis\u00e3o de invent\u00e1rio e reduzir o desperd\u00edcio - 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