{"id":7732,"date":"2023-01-19T22:18:58","date_gmt":"2023-01-19T22:18:58","guid":{"rendered":"https:\/\/checkpointsystems.com\/es\/?p=7732"},"modified":"2023-01-20T15:45:12","modified_gmt":"2023-01-20T15:45:12","slug":"silpo-lpp-ca-y-checkpoint-systems-juntos-en-euroshop-2023","status":"publish","type":"post","link":"https:\/\/checkpointsystems.com\/es\/blog\/silpo-lpp-ca-y-checkpoint-systems-juntos-en-euroshop-2023\/","title":{"rendered":"Silpo, LPP, C&#038;A y Checkpoint Systems, juntos en EuroShop 2023"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1200px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><ul>\n<li><strong>Las compa\u00f1\u00edas se combinar\u00e1n en tres ponencias en las que desdibujar\u00e1n la evoluci\u00f3n del sector en los pr\u00f3ximos a\u00f1os<\/strong><\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong><u>Madrid, 19 de febrero de 2023.-<\/u><\/strong> <a href=\"https:\/\/checkpointsystems.com\/es\/\">Checkpoint Systems<\/a>, especialista en tecnolog\u00eda para el comercio minorista, participar\u00e1 en <strong>tres ponencias en EuroShop 2023<\/strong>, la feria m\u00e1s importante del sector, que tendr\u00e1 lugar en D\u00fcsseldorf, Alemania, del 26 de febrero al 2 de marzo de 2023.<\/p>\n<p>Checkpoint Systems intervendr\u00e1 en charlas con <a href=\"https:\/\/silpo.ua\/\">Silpo<\/a>, el <strong>gigante ucraniano<\/strong> de la distribuci\u00f3n de alimentos; con <a href=\"https:\/\/www.c-and-a.com\/es\/es\/shop\">C&amp;A<\/a>, la cadena de moda l\u00edder en Europa; y con la empresa familiar polaca <a href=\"https:\/\/www.lpp.com\/en\">LPP<\/a>, demostrando as\u00ed sus s\u00f3lidas relaciones con los clientes y su experiencia tanto en el sector de la alimentaci\u00f3n como en el de la confecci\u00f3n.<\/p>\n<p>La ponencia de Checkpoint Systems junto a Silpo llevar\u00e1 por t\u00edtulo <strong>\u00ab\u00bfC\u00f3mo influye el dise\u00f1o de las tiendas en la atenci\u00f3n al cliente?\u00bb.<\/strong> Kateryna Oguriaieva, directora de Marketing de Silpo, y David P\u00e9rez, director general de Checkpoint Systems para el canal EMEA y Portugal, hablar\u00e1n de la importancia de la configuraci\u00f3n de las tiendas desde el escenario de dise\u00f1o, uno de los siete escenarios principales en los que transcurrir\u00e1n las diferentes ponencias programadas. Famosa por el dise\u00f1o de sus supermercados, la cadena Silpo destaca por sus ambientes tem\u00e1ticos y la atenci\u00f3n que brinda a los clientes. Junto a Checkpoint, analizar\u00e1, desde el prisma de la estrecha colaboraci\u00f3n entre ambas firmas, c\u00f3mo ha adoptado con \u00e9xito los dise\u00f1os m\u00e1s innovadores en unas tiendas dotadas de la \u00faltima tecnolog\u00eda antihurto para crear entornos inmersivos y, a la vez, proteger su cuenta de resultados.<\/p>\n<p>Por su parte, Hans Peter Scheidt, responsable de imagen de C&amp;A Services GmbH &amp; Co., e Ivette Kint, directora comercial de Checkpoint Systems para B\u00e9lgica, Pa\u00edses Bajos, Luxemburgo y Finlandia, mostrar\u00e1n desde el escenario de conectividad sus capacidades de liderazgo en el sector de la confecci\u00f3n con una ponencia titulada <strong>\u00abC\u00f3mo mejora la RFID la cadena de suministro integral de C&amp;A\u00bb.<\/strong><\/p>\n<p>Inspirados en una pr\u00f3spera colaboraci\u00f3n que dura ya varios a\u00f1os, Scheidt y Kint hablar\u00e1n de la importancia de mejorar la visibilidad de la mercanc\u00eda y la precisi\u00f3n del inventario en toda la cadena de suministro para garantizar la mejor atenci\u00f3n al cliente tanto en las tiendas como a trav\u00e9s de los servicios de <em>click and collect.<\/em> Durante mucho a\u00f1os, Checkpoint Systems ha liderado el desarrollo de soluciones RFID que permiten a los comerciantes mejorar la planificaci\u00f3n, la asignaci\u00f3n de inventarios y la visibilidad, adem\u00e1s de aumentar las ventas.<\/p>\n<p>Por \u00faltimo, en una ponencia titulada <strong>\u00abLa RFID como motor fundamental de la evoluci\u00f3n de las ventas de moda\u00bb<\/strong>, impartida desde el escenario de tecnolog\u00eda, Pawe\u0142 Rutkowski, responsable de productos de RFID en Silky Coders, perteneciente al Grupo LPP, y Micha\u0142 Weso\u0142owski, responsable de grandes cuentas de Checkpoint Systems, explicar\u00e1n por qu\u00e9 la revolucionaria tecnolog\u00eda RFID ha sido la soluci\u00f3n perfecta que ayud\u00f3 a LPP a dar el salto al comercio <em>online<\/em> como consecuencia de la pandemia, al permitir una implementaci\u00f3n r\u00e1pida y eficaz de las ventas multicanal. Y tambi\u00e9n hablar\u00e1n de las ventajas en general de la RFID en el sector de la moda, y de por qu\u00e9 su implementaci\u00f3n ha sido crucial en la estrategia de LPP.<\/p>\n<p>\u00danase a Checkpoint Systems en EuroShop 2023 para descubrir m\u00e1s. Para obtener m\u00e1s informaci\u00f3n, visite <a href=\"https:\/\/www.euroshop-tradefair.com\/\">https:\/\/www.euroshop-tradefair.com\/<\/a><\/p>\n<\/div><div class=\"fusion-image-element\" style=\"text-align:center;--awb-max-width:800px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"500\" height=\"261\" title=\"Save_The_Date_Banner_Euroshop_RFID_ES reduc\" src=\"https:\/\/checkpointsystems.com\/es\/wp-content\/uploads\/sites\/26\/Save_The_Date_Banner_Euroshop_RFID_ES-reduc.png\" data-orig-src=\"https:\/\/checkpointsystems.com\/es\/wp-content\/uploads\/sites\/26\/Save_The_Date_Banner_Euroshop_RFID_ES-reduc.png\" alt class=\"lazyload img-responsive wp-image-7733\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27500%27%20height%3D%27261%27%20viewBox%3D%270%200%20500%20261%27%3E%3Crect%20width%3D%27500%27%20height%3D%27261%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/checkpointsystems.com\/es\/wp-content\/uploads\/sites\/26\/Save_The_Date_Banner_Euroshop_RFID_ES-reduc-200x104.png 200w, https:\/\/checkpointsystems.com\/es\/wp-content\/uploads\/sites\/26\/Save_The_Date_Banner_Euroshop_RFID_ES-reduc-400x209.png 400w, https:\/\/checkpointsystems.com\/es\/wp-content\/uploads\/sites\/26\/Save_The_Date_Banner_Euroshop_RFID_ES-reduc.png 500w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 820px) 100vw, (max-width: 500px) 100vw, 500px\" \/><\/span><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":7737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-7732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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