{"id":6568,"date":"2020-10-27T12:00:34","date_gmt":"2020-10-27T12:00:34","guid":{"rendered":"https:\/\/checkpointsystems.com\/es\/?p=6568"},"modified":"2022-07-25T12:03:54","modified_gmt":"2022-07-25T11:03:54","slug":"checkpoint-colabora-con-maje-en-pro-de-un-etiquetado-sostenible","status":"publish","type":"post","link":"https:\/\/checkpointsystems.com\/es\/blog\/checkpoint-colabora-con-maje-en-pro-de-un-etiquetado-sostenible\/","title":{"rendered":"Checkpoint colabora con Maje en pro de un etiquetado sostenible"},"content":{"rendered":"<p>Checkpoint Systems, l\u00edder mundial en soluciones de disponibilidad de la mercanc\u00eda para la industria minorista, colabora con el <em>retailer <\/em>de moda franc\u00e9s MAJE para cumplir con su compromiso de cuidar el planeta, mediante el suministro de una nueva gama de etiquetas sostenibles, fabricadas con poli\u00e9ster reciclado.<\/p>\n<p><a href=\"https:\/\/us.maje.com\/\">MAJE<\/a>, que forma parte del grupo SMCP, tambi\u00e9n es propietaria de las marcas de moda Sandro, Claudie Pierlot y de Fursac. En 2019, SMCP firm\u00f3 el Pacto de la Moda, una coalici\u00f3n mundial de empresas del sector de la moda y el textil comprometidas con la reducci\u00f3n de su impacto ambiental. Esto incluye tres objetivos fundamentales: detener el calentamiento global, restaurar la biodiversidad y proteger los oc\u00e9anos.<\/p>\n<p>Las nuevas etiquetas de sat\u00e9n de Checkpoint con las indicaciones de cuidado del producto son sostenibibles, pues son de poli\u00e9ster reciclado y se fabrican en cinco lugares diferentes del mundo, Turqu\u00eda, India, China, T\u00fanez y Bulgaria. Adem\u00e1s de estar hechas de materiales reciclados, la sensaci\u00f3n en la mano es muy suave. En todas las localizaciones se utilizan las mismas materias primas, t\u00e9cnicas de impresi\u00f3n y controles de calidad para garantizar un producto sostenible con una identidad de marca uniforme, que ofrece consistencia en todos los formatos de producto.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>En relaci\u00f3n a esta alianza, <strong>Jean Loez, Director de Producci\u00f3n de la marca MAJE<\/strong>, sostiene: \"<em>Hemos escogido a Checkpoint como nuestro socio por la complejidad de nuestro etiquetado. Hace muchos a\u00f1os, nuestras etiquetas de mantenimiento de producto contemplaban s\u00f3lo dos idiomas, franc\u00e9s e ingl\u00e9s. Hoy por hoy, debido a nuestras nuevas tiendas internacionales y a las normas legales que seguimos, utilizamos 24 idiomas diferentes. <\/em><\/p>\n<p><em>\"Checkpoint nos est\u00e1 ayudando a gestionar el proceso de etiquetado de forma automatizada, creando el dise\u00f1o de forma instant\u00e1nea para que la producci\u00f3n pueda comenzar inmediatamente. En SMCP tenemos ciclos de negocio \u00e1giles, por lo que nuestras etiquetas deben producirse en el menor tiempo posible y en f\u00e1bricas situadas cerca de nuestras instalaciones de producci\u00f3n. Esto ayuda a reducir el coste de transporte, el tiempo de entrega y minimiza el impacto de la huella de carbono.<\/em><\/p>\n<p><em>\"Adem\u00e1s de la automatizaci\u00f3n de nuestro proceso de pedidos, tambi\u00e9n necesit\u00e1bamos un socio que pudiera ofrecer soluciones de etiquetado sostenible. Checkpoint encaja en el perfil y ahora estamos trabajando juntos para construir un futuro verde<\/em>\".<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote><p><strong>Miguel-\u00c1ngel Guill\u00f3, General Manager en Checkpoint ALS Iberia &amp; Morocco, <\/strong>coment\u00f3: \"<em>Llevamos trabajando con el grupo SMCP desde hace m\u00e1s de cinco a\u00f1os, ayudando a satisfacer sus necesidades de etiquetado. En l\u00ednea con su compromiso de reducir su impacto medioambiental, estamos encantados de suministrarle una nueva etiqueta de cuidado sostenible que ayuda a la compa\u00f1\u00eda a cumplir los objetivos del Pacto de la Moda<\/em>\".<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Checkpoint Systems, l\u00edder mundial en soluciones de disponibilidad de la  [&#8230;]<\/p>\n","protected":false},"author":4,"featured_media":7262,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[16],"tags":[],"class_list":["post-6568","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Checkpoint colabora con Maje en pro de un etiquetado sostenible - Checkpoint Systems Espa\u00f1a<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/checkpointsystems.com\/es\/blog\/checkpoint-colabora-con-maje-en-pro-de-un-etiquetado-sostenible\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Checkpoint colabora con Maje en pro de un etiquetado sostenible - 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