From a creative perspective, labels help to reinforce your brand voice which is why they’re so important in developing and maintaining your brand’s integrity.
Interview with Miguel Guillo, General Manager of Checkpoint ALS Iberia & Morocco Why are labels so important? Labels are a fundamental part of any garment or piece of footwear. Labels provide important information to the consumer, size, price, care instructions. Labels also communicates the Brand to the consumer, therefore, they play an important part in […]